Feb, 2024
Adding more to a Brand That Already Had a Personality
Adding more to a Brand That Already Had a Personality
Cheeky Crumbs already had a brand and a good one. What it was missing was character. Something tangible that kids could see and remember long after the baking station was packed up. They came to Lottabit for a custom illustration and sticker system that could live across packaging, event stations, and branded experiences and feel as fun as the event itself.
Cheeky Crumbs already had a brand and a good one. What it was missing was character. Something tangible that kids could see and remember long after the baking station was packed up. They came to Lottabit for a custom illustration and sticker system that could live across packaging, event stations, and branded experiences and feel as fun as the event itself.
Dessert-Inspired Destinations
Dessert-Inspired Destinations
The brief: take the world's most recognisable landmarks and rebuild them entirely out of dessert. The Eiffel Tower in chocolate. The Egyptian pyramids in waffle and melting ice cream. The Leaning Tower of Pisa became the Leaning Tower of Churiza. A simple idea, immediately loveable and exactly the kind of thing a kid would love to see!
The brief: take the world's most recognisable landmarks and rebuild them entirely out of dessert. The Eiffel Tower in chocolate. The Egyptian pyramids in waffle and melting ice cream. The Leaning Tower of Pisa became the Leaning Tower of Churiza. A simple idea, immediately loveable and exactly the kind of thing a kid would love to see!
Stickers Brought to Life
Stickers Brought to Life
he illustrations were built to live everywhere stickers, packaging, event stations, social content giving Cheeky Crumbs a visual personality as fun and collectible as the experience itself. When a kid wants to take the sticker home, the brand has done its job.
he illustrations were built to live everywhere stickers, packaging, event stations, social content giving Cheeky Crumbs a visual personality as fun and collectible as the experience itself. When a kid wants to take the sticker home, the brand has done its job.
Cheeky Crumbs already had the energy. Lottabit just gave it a world to live in one dessert-inspired landmark at a time.
Cheeky Crumbs already had the energy. Lottabit just gave it a world to live in one dessert-inspired landmark at a time.